ipak, moja malenkost, ne tako pomodna što se tiče beauty tips, ostaje pri provjerenoj pastelnoj nijansi,
i sve nijanse i boje imaju svoja imena,
"When I was in the ladies hosiery business before starting my company, all the pantyhose had great names. I learned that if you give things names that women appreciate and adore, they’re going to remember it. If you give them numbers, no one remembers numbers. I mean, what’s your passcode, what’s your password, what’s your this or that? We’re numbered to death. And while every color has a number, women don’t remember the number, they remember the name. And if they don’t remember the whole name, they remember part of it… I like to have fun with names. I would love for them to be descriptive, but sometimes they’re not. Sometimes, I just let my personality influence the color names and just have with it. And the naughtier the better, I have found. The number-one-selling red last holiday season was Size Matters. Come on! I told the team, ‘I don’t know what you’re thinking about, I was thinking about diamonds!’ priča Essie Weingarten,
žena koja stoji iza ovih najomiljenijih lakova poznatih fashion blogera i ostalih fashionista i daje sjajan tip: kako bi postigli onaj wow efekat, prije nanošenja neon laka, nokte pređite bijelim lakom, a kod svih ostalih boja prozirnim lakom, trajat će duže i biti će sjajniji
Nema komentara:
Objavi komentar